Strategic Plarming in Small Enterprises: Some Empirical Evidence

Ramachandran, K (1994) Strategic Plarming in Small Enterprises: Some Empirical Evidence. Vikalpa, 19 (3). pp. 47-56.

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Abstract

What are the core elements of a strategic planning system for small enterprises? Does it range from understanding of the environment to preparation of detailed written plans?Based on available literature and a study of 117 small firms in Ahmedabad, this article by K Ramachandran focuses on this topic and discusses the nature of strategic planning that may be appropriate for small firms.

Affiliation: Indian School of Business
ISB Creators:
ISB CreatorsORCiD
Ramachandran, Khttp://orcid.org/0000-0002-5044-3673
Item Type: Article
Additional Information: The research paper was published by the author with the affiliation of Indian Institute of Management, Ahmedabad.
Uncontrolled Keywords: Strategic plarming, Small enterprises
Subjects: Entrepreneurship
Business Strategy
Depositing User: Ilayaraja M
Date Deposited: 21 Jun 2019 12:25
Last Modified: 21 Jun 2019 12:25
URI: http://eprints.exchange.isb.edu/id/eprint/1143
Publisher URL: https://doi.org/10.1177/0256090919940304
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