The Future of Marketing in a Multi-channel and Multi-screen World

Nicole, H and Pedada, K (2014) The Future of Marketing in a Multi-channel and Multi-screen World. Project Report. Marketing Science Institute.

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Item Type: Monograph (Project Report)
Additional Information: The research article was published by the author with the affiliation of Rawls College of Business
Subjects: Marketing
Date Deposited: 12 Apr 2019 12:53
Last Modified: 12 Apr 2019 12:53
URI: https://eprints.exchange.isb.edu/id/eprint/825

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