Items where Author is "Akella, L Y"

Kopalle, P K and Pauwels, K and Akella, L Y and Gangwar, M (2023) Dynamic pricing: Definition, implications for managers, and future research directions. Journal of Retailing, 99 (4). pp. 580-593. ISSN 0022-4359

Kumar, V. and Borah, S B and Sharma, A and Akella, L Y (2021) Chief marketing officers’ discretion and firms’ internationalization: An empirical investigation. Journal of International Business Studies, 52 (3). pp. 363-387. ISSN 0047-2506