Items where Author is "Ghosh, P"
Article
Voleti, S and Srinivasan, V and Ghosh, P (2016) An Approach to Improve the Predictive Power of Choice-Based Conjoint Analysis. International Journal of Research in Marketing, 34 (2). pp. 325-335. ISSN 1873-8001
Voleti, S and Kopalle, P K and Ghosh, P (2015) An Interproduct Competition Model Incorporating Branding Hierarchy and Product Similarities Using Store-Level Data. Management Science, 61 (11). pp. 2720-2738. ISSN 0025-1909
Voleti, S and Ghosh, P (2014) A non-parametric model of residual brand equity in hierarchical branding structures with application to US beer data. Journal of the Royal Statistical Society. Series A: Statistics in Society, 177 (1). pp. 135-152. ISSN 1467-985X
Voleti, S and Ghosh, P (2013) A robust approach to measure latent time-varying equity in hierarchical branding structures. Quantitative Marketing and Economics, 11 (3). pp. 289-319. ISSN 1573-711X
Monograph
Agarwal, S and Alok, S and Ghosh, P and Zhang, X (2022) How Does Access to Credit Impact Consumer Expenditure and Savings? Working Paper. Tsinghua University.
Agarwal, S and Alok, S and Ghosh, P and Gupta, S (2020) Financial Inclusion and Alternate Credit Scoring for the Millennials: Role of Big Data and Machine Learning in Fintech. Working Paper. Indian School of Business.
Agarwal, S and Alok, S and Ghosh, P and Ghosh, S and Piskorski, T and Seru, A (2017) Banking the Unbanked: What Do 255 Million New Bank Accounts Reveal about Financial Access? Working Paper. SSRN.
Voleti, S and Nelson, P E and Ghosh, P (2010) Estimation of Residual Equity in Hierarchical Branding Structures: A Nonparametric Approach on Aggregate Beer Category Data. Working Paper. Indian School of Business.