Items where Author is "Venkatesan, R"

Article

Borah, S B and Mallapragada, G and Bommaraju, R and Venkatesan, R and Thongpapanl, N (2022) Interfirm collaboration and exchange relationships: An agenda for future research. International Journal of Research in Marketing, 39 (2). pp. 603-618. ISSN 0167-8116

Venkatesan, R and Mehta, K and Bapna, R (2007) Do market characteristics impact the relationship between retailer characteristics and online prices? Journal of Retailing, 83 (3). pp. 309-324. ISSN 1873-3271

Book Chapter

Arunachalam, S and Venkatesan, R (2020) 19 Omnichannel Strategy. In: The Routledge Companion to Strategic Marketing. Routledge, New York, USA. ISBN 9781138489080

Monograph

Venkatesan, R and Arunachalam, S and Pedada, K (2022) Short Run Effects of Generalized Data Protection Act on Returns from AI Acquisitions. Working Paper. NBER.