Items where Author is "Yorkston, E"

[up]

Group by: Item Type | No Grouping

Jump to: Article

Number of items: 1.

Article

Ghoshal, T and Yorkston, E and Nunes, J C and Boatwright, P (2014) Multiple reference points in sequential hedonic evaluation: An empirical analysis. Journal of Marketing Research, 51 (5). pp. 563-577. ISSN 1547-7193

This list was generated on Tue Apr 29 09:53:38 2025 IST.