Browse by ISB Authors

Group by: Item Type | Affiliation | No Grouping
Number of items: 1.

Indian School of Business

Arunachalam, S and Ramaswami, S N and Herrmann, P and Walker, D (2018) Innovation pathway to profitability: the role of entrepreneurial orientation and marketing capabilities. Journal of the Academy of Marketing Science, 46. pp. 744-766. ISSN 1552-7824

This list was generated on Fri Mar 29 12:09:32 2024 IST.