Items where Year is 1980
Number of items: 1.
Leone, R P and Srivastava, R K (1980) Attribute Overlap in the Modeling of Customer Product Portfolios. Advances in Consumer Research, 7. pp. 762-766. ISSN 0098-9258
Leone, R P and Srivastava, R K (1980) Attribute Overlap in the Modeling of Customer Product Portfolios. Advances in Consumer Research, 7. pp. 762-766. ISSN 0098-9258