Items where Year is 1997

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Number of items: 10.


Baviskar, A and Chhatre, A and Dolke, A and Fernandes, W and Kothari, A and Mitra, A and Pimple, M and Rangarajan, M (1997) Paranoia Masquerading as a Review. Economic and Political Weekly, 32 (23). pp. 1363-1364.

Bawa, K and Srinivasan, S and Srivastava, R K (1997) Coupon Attractiveness and Coupon Proneness: A Framework for Modeling Coupon Redemption. Journal of Marketing Research, 34 (4).


Capraro, A J and Srivastava, R K (1997) Part IV: How Do Reputations Affect Corporate Performance?: Has the Influence of Financial Performance on Reputation Measures Been Overstated? Corporate Reputation Review, 1 (1). pp. 86-92.


Eldenburg, L and Kallapur, S (1997) Changes in hospital service mix and cost allocations in response to changes in Medicare reimbursement schemes. Journal of Accounting and Economics, 23 (1). 31 - 51.


Haynes, K E and Phillips, F Y and Srivastava, R K (1997) Uncertainty as a Management Evaluation Tool for Infrastructure Projects. In: Regional Science: Perspectives for the Future. Palgrave Macmillan UK, London, UK, pp. 127-143. ISBN 978-1-349-25516-0


Maltz, E and Srivastava, R K (1997) Managing retailer-supplier partnerships with EDI: Evaluation and implementation. Long Range Planning, 30 (6). 862 - 876.


Ramnarayan, S and Strohschneider, S and Schaub, H (1997) Trappings of Expertise and the Pursuit of Failure. Simulation & Gaming, 28 (1). pp. 28-43.


Shervani, T and Zerrillo, P C (1997) The albatross of product innovation. Business Horizons, 40 (1). 57 - 62.

Srivastava, R K and McInish, T H and Wood, R A and Capraro, A J (1997) Part IV: How Do Reputations Affect Corporate Performance?: The Value of Corporate Reputation: Evidence from the Equity Markets. Corporate Reputation Review, 1 (1). pp. 61-68.

Srivastava, R K and Shervani, T A and Fahey, L (1997) Driving Shareholder Value: The Role of Marketing in Reducing Vulnerability and Volatility of Cash Flows. Journal of Market-Focused Management, 2 (1). pp. 49-64.

This list was generated on Sat Jun 3 14:49:41 2023 IST.