Browse by ISB Authors

Up a level
Export as [feed] Atom [feed] RSS 1.0 [feed] RSS 2.0
Group by: Item Type | Affiliation | No Grouping
Jump to: Indian School of Business
Number of items: 2.

Indian School of Business

Vilá, O R and Bharadwaj, S (2017) Competing on social purpose: Brands that win by tying mission to growth. Harvard Business Review.

Bharadwaj, S and Mitra, D (2016) Satisfaction (Mis)Pricing Revisited: Real? Really Big? Journal of Marketing.

This list was generated on Mon Jan 25 03:32:58 2021 IST.
DESI is powered by EPrints 3 and maintained by Learning Resource Centre (LRC),Indian School of Business