Data Collection

Voleti, S (2019) Data Collection. In: International Series in Operations Research & Management Science. Springer. ISBN 978-3-319-68837-4

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Abstract

Collecting data is the first step towards analyzing it. In order to understand and solve business problems, data scientists must have a strong grasp of the characteristics of the data in question. How do we collect data? What kinds of data exist? Where is it coming from? Before beginning to analyze data, analysts must know how to answer these questions. In doing so, we build the base upon which the rest of our examination follows. This chapter aims to introduce and explain the nuances of data collection, so that we understand the methods we can use to analyze it.

Affiliation: Indian School of Business
ISB Creiators:
ISB Creators
ORCiD
Voleti, S
http://orcid.org/0000-0002-6858-014X
Item Type: Book Chapter
Uncontrolled Keywords: Business Problem, Data colelction
Subjects: Marketing
Depositing User: Gurusrinivasan K
Date Deposited: 24 Sep 2021 12:59
Last Modified: 24 Sep 2021 12:59
URI: https://eprints.exchange.isb.edu/id/eprint/1540
Publisher URL: https://link.springer.com/chapter/10.1007/978-3-31...
Publisher OA policy: https://link.springer.com/chapter/10.1007/978-3-319-68837-4_2
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