You Are Not You When You Are Hungry: Machine Learning Investigation of Impact of Ratings on Ratee Decision Making

Dimensions

Kathuria, A and Karhade, P P (2019) You Are Not You When You Are Hungry: Machine Learning Investigation of Impact of Ratings on Ratee Decision Making. In: The Ecosystem of e-Business: Technologies, Stakeholders, and Connections. Springer Nature, Cham, Switzerland, pp. 151-161. ISBN 9783030227838

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Publisher URL: https://doi.org/10.1007/978-3-030-22784-5_15

Abstract

We leverage machine learning methods to investigate the role of online ratings on ratee decision making on an online food delivery platform in India. Findings reveal that in the emerging economies, ratings are not likely to have a strong bearing on certain ratee decisions on the online platform. Research on the platform economy in the emerging markets is likely to enable us to broaden our knowledge on the overall impact of online ratings.

Item Type:	Book Chapter
Subjects:	Information Systems
Date Deposited:	29 Aug 2023 07:52
Last Modified:	29 Aug 2023 07:52
URI:	https://eprints.exchange.isb.edu/id/eprint/1958

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