Which fake fits? How the diffusion of disinformation varies by campaign type and community in the Black Panther Twitter discussion

There have recently been important public policy discussions over how to confront the growing problem of disinformation being shared through social media such as Twitter [1]. Recent research has focused on and been helpful in distinguishing between “true” and “false” information and comparing the characteristics of both on Twitter [2]. Unfortunately, not all “false” information is the same and not all false information affects different communities in the same way. Further investigation of the different types of disinformation and its diffusion through various types of communities is needed to help stakeholders make more informed decisions about the appropriateness, effectiveness, and efficiency of possible responses. To inform future work in this area, we conducted a case study to explore how different communities reacted to the different types of disinformation that were present in the Twitter conversation related to the opening of the Black Panther film.