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Number of items: 21.

Article

Mehra, A and Sajeesh, S and Voleti, S (2020) Impact of Reference Prices on Product Positioning and Profits. Production and Operations Management, 29 (4). pp. 882-892. ISSN 1059-1478

Bradlow, E T and Gangwar, M and Kopalle, P and Voleti, S (2017) The Role of Big Data and Predictive Analytics in Retailing. Journal of Retailing, 93 (1). pp. 79-95. ISSN 1873-3271

Voleti, S and Srinivasan, V and Ghosh, P (2016) An Approach to Improve the Predictive Power of Choice-Based Conjoint Analysis. International Journal of Research in Marketing, 34 (2). pp. 325-335. ISSN 1873-8001

Voleti, S and Gangwar, M and Kopalle, P K (2016) Why the Dynamics of Competition Matter for Category Profitability. Journal of Marketing, 81 (1). pp. 1-16. ISSN 1547-7185

Voleti, S (2015) A Multimarket Analysis of Inter-dependent Consumer Response Sensitivities. Review of Marketing Science, 13 (1). pp. 59-93. ISSN 1546-5616

Voleti, S and Kopalle, P K and Ghosh, P (2015) An Interproduct Competition Model Incorporating Branding Hierarchy and Product Similarities Using Store-Level Data. Management Science, 61 (11). pp. 2720-2738. ISSN 0025-1909

Voleti, S and Ghosh, P (2014) A non-parametric model of residual brand equity in hierarchical branding structures with application to US beer data. Journal of the Royal Statistical Society. Series A: Statistics in Society, 177 (1). pp. 135-152. ISSN 1467-985X

Voleti, S and Ghosh, P (2013) A robust approach to measure latent time-varying equity in hierarchical branding structures. Quantitative Marketing and Economics, 11 (3). pp. 289-319. ISSN 1573-711X

Ramachandran, K and Voleti, S (2004) Business Process Outsourcing (BPO) Emerging Scenario and Strategic Options for IT-enabled Services. Vikalpa: The Journal for Decision Makers, 29 (1). pp. 49-62. ISSN 0256-0909

Book Chapter

Voleti, S (2019) Data Collection. In: Essentials of Business Analytics An Introduction to the Methodology and its Applications. International Series in Operations Research & Management Science, 264 . Springer, Cham, Switzerland, pp. 19-39. ISBN 9783319688374

Voleti, S (2019) Text Analytics. In: Essentials of Business Analytics An Introduction to the Methodology and its Applications. International Series in Operations Research & Management Science, 264 . Springer, Cham, Switzerland, pp. 283-301. ISBN 9783319688374

Voleti, S and Sethuraman, R (2015) Are National Brands More Promotion Elastic Than Store Brands? In: Advances in National Brand and Private Label Marketing. Springer Proceedings in Business and Economics . Springer International Publishing, Cham, Switzerland, pp. 63-70. ISBN 9783319201818

Monograph

Voleti, S and Malladi, V and Sohoni, M G (2022) Impact of OM Content in Earnings Calls on a Firm’s Stock Performance. Working Paper. SSRN.

Alok, S and Kumar, N and Voleti, S (2022) Investor Reaction to Hypothetical Disclosures in Earnings Calls. Working Paper. SSRN.

Mehra, A and Sajeesh, S and Voleti, S (2016) Impact of Reference Prices on Positioning and Advertising in Non-Durable Goods Markets. Working Paper. SSRN.

Galande, A and Satyavageeswaran, P and Voleti, S (2016) Inter-Firm Similarity and Influence in the Latent Space of Business Strategy: A Textspatial Modeling Approach. Working Paper. SSRN.

Voleti, S and Bharadwaj, S (2015) Bayesian Estimation and Clustering of Latent Attitudinal Parameters Using Cross-Sectional Survey Data: Application to an Online Banking Survey. Working Paper. SSRN.

Voleti, S and Sethuraman, R (2015) Testing the Traditional View of National Brands and Store Brands: A Comparison of Response Elasticities and Intangible Brand Effects. Working Paper. SSRN.

Voleti, S (2014) An Empirical Investigation of Spatial Externalities in Product Arrangements on Retail Shelves. Working Paper. SSRN.

Voleti, S (2010) A Bayesian Nonparametric Approach to Residual Brand Equity Estimation. Working Paper. SSRN.

Voleti, S and Nelson, P E and Ghosh, P (2010) Estimation of Residual Equity in Hierarchical Branding Structures: A Nonparametric Approach on Aggregate Beer Category Data. Working Paper. Indian School of Business.

This list was generated on Mon Nov 11 17:25:55 2024 IST.